The WNBA had a breakout 2024 season. But if fans pull back on discretionary spending, it could be hard to keep the momentum.

WNBA opening weekend ads put fans on the court by showing action from the floor in social-style clips of league stars.

WNBA season will get underway Friday with three games on ION, which, like Scripps News, is also owned by the E.W. Scripps ...

Caitlin Clark and Indiana Fever are a 'high priority' for ESPN, with a league-high 10 games on its networks. But viewership is up across the league.

In this episode of FC Explains, hosted by Josh Christensen, we break down why the 2024 WNBA Draft is being hailed as the ...

Half of the WNBA's general managers around the league would pick Caitlin Clark to start their franchise, according to the ...

The WNBA has experienced exponential growth over the last year raising both viewership and ticket pricing. We talked to OG ...

Behold — the most anticipated WNBA season ever. That is not a reach. Last year set records for attendance and viewership, ...

Will a new-look Indiana Fever contend in Caitlin Clark's second year? Will A'ja Wilson win a record 4th MVP? And the biggest ...

"Adam and I talk all the time about this; she's the most popular athlete in America," Engelbert said. With that said, ...

Caitlin Clark, the Indiana Fever star and former Iowa Hawkeye legend, secured a place on The Athletic's All-WNBA Preseason ...

we break down why the 2024 WNBA Draft is being hailed as the moment that changed everything for women’s sports. From record-breaking viewership and unprecedented media attention to historic ...