Southwest Airlines CEO says he won't resign. A hedge fund is trying to get him fired CEO Robert Jordan said Southwest will present its plan to boost the airline's performance in September Credit: AP ...

Southwest Airlines' transformation could become even more radical, as its CEO eyes plenty of potential changes. "Whatever customers need in 2025, 2030, we won't take any of that off the table ...

Southwest airport lounges? CEO says carrier is open to even more high-end changes The airline is in the middle of a transformation, even doing away with free checked bags and open seating.

Photo Credit: Southwest Airlines Southwest may be adding its first premium seats, but CEO Bob Jordan is promising that the airline won't lose its low-cost identity.

Southwest faces substantial financial pressures, one of which includes an aggressive effort by an activist investor that says it wants to shake up the airline’s business.

Southwest Airlines backs CEO; board chair to exit in 2025 amid changes by Elliot Investments 'The wisdom comes in knowing what to change and what not to change,' Gary Kelly says.

Southwest Airlines could lose some leisure travelers to rival carriers after announcing plans to get rid of its free-checked-bag policy after nearly 50 years.

The CEO of Southwest Airlines said Wednesday, June 12, 2024, that he will not resign in the face of pressure from a hedge fund that wants him fired and that his leadership team will produce its ...

Bob Jordan said some people chose not to fly on Southwest because it lacked premium options offered by other airlines.