The new cereal mix created by Jefferson combines two General Mills cereal varieties: frosted lemon Cheerios and Cinnamon ...

Kelce brothers launching a cereal that combines their 3 favorite brands The Kelce Mix Cereal will be available at retailers nationwide starting in September.

Never let it be said the Kelce brothers lack range. In their latest joint venture, Jason and Travis Kelce are venturing into cereal culture.

Football stars and brothers Travis and Jason Kelce will be taking on new roles off the field this fall -- in the cereal business. The Superbowl Champions can add cereal co-creators of General ...

Jason Kelce has hit back at criticism over his new breakfast cereal with brother Travis Kelce, amid concerns that the product will pose a risk to children ’s health.

Travis and Jason Kelce are in business together as the legendary NFL pair launch their own cereal brand featuring an intriguing fusion of their childhood flavors ...