iSpot was named a preferred third-party measurement partner for Roku, providing metrics for campaigns including unique reach, ...
Let the games begin on Roku, which made a deal with NBCUniversal to create a new destination on the Roku home page screen ...
“Our digital campaign successfully drove an increase in conversion volume by 44% week over week, and by 48% after the 30-day ...
Eric Johnson, anchor at KOMO Seattle, will retire as of June 6. Johnson anchors the 5 and 6 p.m. weekday newscasts and writes ...
T-Mobile said it is expanding its advertising business, creating an in-store retail media network and adding Plex, the video ...
Oxygen will mark 20 years of its reality crime series Snapped with a two-hour special in May.
Using Roku’s automatic content recognition data, advertisers working with The Trade Desk can suppress incremental households ...
The bankrupt operator of the Bally Sports regional channels, which once faced seemingly certain liquidation, is now one pay ...
Roku is preparing to integrate video formats into its currently static home-screen ads and expand new ways to serve ...
The increase will take effect on July 18th for new customers — ahead of the Paris Summer Olympics on July 26 — while current ...
But in its bizarro seven-minute earnings call, Paramount briefly introduce its new CEO trio and shut off all Q&A ...
Board's oddly schizophrenic leadership solution comes after Paramount majority shareholder Shari Redstone reportedly 'lost ...