The Acceptable Ads Committee is calling for the ad industry to raise awareness among consumers related to the impact of ...
The statement, which includes a quote from the MRC's George Ivie, says JIC certification is intended to work in tandem with ...
"It is critically important that the American people, especially TikTok users, understand the national security issues at ...
Schuler joins Handel's most recently from Wetzel's Pretzels, where she first served as CMO, then president, rising to CEO ...
According to the National Confectionery Association, sales totals reached a record of over $48 billion in 2023.
General Motors says it has stopped sharing details about how people drive its cars with two data brokers that created risk profiles for the insurance industry. "The decision followed a New York Times ...
Waste in programmatic is an opportunity to take the competitive advantage, explains Goodway Group CEO Jay Friedman.
Waste in programmatic is an opportunity to take the competitive advantage, not a problem that needs to be checked, solved and swept under the rug, explains Goodway Group CEO Jay Friedman.
Deloitte Digital will unveil something most companies have been hesitant to share: a live example of how it uses generative AI to brand and … Read the whole story ...
COMvergence is out with its final 2023 global media agency new business study, finding that WPP’s Wavemaker is the top-ranked global media agency network with a total billings value of $2.4 billion.
The sale of agency tech startup Hudson MX is underway and is expected to be concluded during the next quarter, London-based Ascential plc disclosed this morning as part of a report to shareholders ...
This recent commercial for Maybelline New York stars the genius comedian, writer, director and lifestyle maven Mindy Kaling. Open on a heavily trafficked street with horns, taxis, and general ...