After a period of sustained growth, Peroni 0.0% is looking to strengthen its ties to Formula 1 racing, which has become increasingly popular in the U.S.

Pernod Ricard’s Absolut Vodka has teamed with full-service studio Copy Lab for an initiative that seeks to combat the lack of diverse representation within fashion content generated by artificial ...

Through the acquisition, BarkleyOKRP will employ more than 800 people and have offices in Kansas City, Chicago, Denver, New York City, Pittsburgh and Austin. Adlucent CEO Ashwani Dhar will become ...

The plant-based brand’s first campaign under a new visual identity targets meat eaters looking for options that are better for public health and the planet.

UninterruptAds,” based in Brazil, takes over 500 songs that mention the AB InBev brand and serves them as ads on playlists corresponding to their genre.

Ironmark is committed to helping our customers grow their businesses by incorporating best-in-class innovations and expertise ...

Cookie deprecation and a potential TikTok ban cast this year’s NewFronts in a different light while attendees noticed fewer pitches centered on content.

Global independent science and technology b2b communications agency, The Scott Partnership, today announces it has been honoured with The King’s Award for Enterprise in International Trade 2024. The ...

Omnicom is making big changes at Sparks & Honey as the race for agencies to stand up sophisticated, streamlined data operations heats up. While the consultancy has previously collaborated with OMG on ...

The Unilever brand's new visual identity is accompanied by a lively 60-second spot in which two hikers fly as if propelled by water-powered rocket boots.

With 72% of millennials and 65% of Gen Zers planning to spend more on travel this year than 2023, brands need to connect at each step of the journey.

LaundroMatch” targets UEFA Champions League fans in Asia who watch live matches in the early morning hours despite sports bars being closed.