Google has lost search market share in the U.S., North America, globally and elsewhere. Meanwhile Bing and Yahoo grew. Is the ...

Embracing AI is key to smarter PPC management. Let AI do the heavy lifting on these key tasks, from keyword research to bidding strategy.

An analysis of 1.7 million SERP positions and over 20,000 keywords across 15 markets uncovers global trends in Google’s SERPs ...

Google's new Search spam policy related to reputation abuse (or parasite SEO) will take effect in just a few days, after May 5.

Active keywords with no impressions in the past 13 months will be paused. If you re-enable them, they could be paused again after 3 months.

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Microsoft Copilot now offers AI-powered conversational support, creative asset recommendations and content generation ...

A step-by-step guide on how to analyze and respond to Google's core algorithm updates, from assessing the impact to planning for recovery.

Perplexity's AI-powered search experience challenges Google's model by delivering conversational answers, citing sources and more.

Satisfaction with the AI overviews is also increasing and Google will continue to evolve those results this year, according to Sundar Pichai.

New PMax features include Customer Value mode, customer retention goal, detailed demographics, budget pacing insights and more.

For the third time, Google has postponed the anticipated deprecation of third-party cookies in its Chrome browser.