The Clorox-owned Burt’s Bees brand is celebrating its 40th anniversary with an activation that highlights the company’s ...

Execs say there are a whole host of benefits and issues when it comes to streamers striking deals with sports leagues.

These specialty channels join one dedicated to Real Madrid programming in Canada that was announced last week.

The addition allows the audio platform to offer listeners more format choices among thousands of radio stations, playlists ...

LG Ad Solutions has begun to integrate the Unified ID 2.0 solution (UID2), a privacy-safe solution that enables advertisers ...

The partnership will give advertisers access to LiveRamp's platform for data measurement across all cloud, programmatic and ...

The report provides an apples-to-apples comparison of Canada’s retail media networks, with Amazon leading in most categories.

In the third and final installment of the discussion, media and marketing leaders explore the opportunities that exist when it comes to targeting.

The restaurant chain was the most active advertiser in all markets except Montreal, according to an AdEase report.

Meta has launched enhanced generative AI features for advertisers, such as full image and text generation, and is introducing additional tools and services for businesses. The new features have been ...

The tongue-in-cheek campaign encourages water conservation with a campaign that runs across several media channels.

Social networks are the largest advertising investment channel worldwide, according to WARC Media’s latest Global Advertising ...