Guerlain hosted an exclusive fine-dining experience on Tuesday 23 April, accompanied with an iconic takeover of the Burj Khalifa and an enchanting performance of the brand’s first Emirati ambassador, ...

Saudi’s national carrier, Saudia has released a series of videos for its latest campaign #NextStopSaudia. The campaign boasts ...

Heavens Portfolio, the leading Asia-based hotel representation company, is further solidifying its strategic growth with an acquisition and expansion into Dubai. This move marks a significant ...

Kantar has revealed the winners of its 2024 Creative Effectiveness Awards, celebrating the top TV, Digital/Social, Print/Outdoor and AI-tested ads globally. The awards are built on the perspectives of ...

In a commitment to uplifting the UAE community, Home Centre has launched its ‘Restore, Rebuild, Renew’ campaign. With a shared purpose, Home Centre and Channel4 Radio Network, two home grown brands, ...

VOX Cinemas launched a reimagined version of its luxury cinema experience, THEATRE, at Mall of the Emirates. The cinema was ...

X (formerly known as Twitter) is looking for a brand strategist for the Middle East. “We are looking for an experienced brand ...

Aramco, Saudi Arabia’s giant energy and chemicals company, has signed a four-year global partnership with FIFA. The company ...

The PRCA MENA Awards 2024 ceremony celebrated winners across 34 categories. Instinctif Partners MENA was honoured with the ...