Hypermedia, a subsidiary of W Group, has been awarded the exclusive Out-Of-Home (OOH) advertising media rights for the Expo ...
As the month of Ramadan approaches, businesses and media outlets are gearing up to target consumers in the region. For many ...
MBC Media Solutions (MMS), the commercial arm of MBC Group, in partnership with Sephora  customised a backstage beauty hub ...
The last two years have certainly been disruptive. We have gone through a pandemic, a chip shortage and the beginning of an ...
WARC, the global authority on marketing effectiveness, and The Marketing Society, the global community of progressive marketing leaders, have announced a new Knowledge Partnership. The new partnership ...
Mohamed Kabbani has recently joined Digital Media Services (DMS) as director of creative strategy. Within this capacity, Kabbani will be leading the charge on innovation and creative thinking to boost ...
Most destinations on earth have identities built over hundreds or even thousands of years. Those identities are shaped by the ...
Horizon Holdings has announced the promotion of their Reham Mufleh to the position of managing director for the UAE ...
By Dr Ross Curran, assistant professor at Edinburgh Business School at Heriot-Watt University Dubai In recent years, the ...
By Suzi Kuban, CCO, Next Broadcast Media A customer’s mind is prime real estate and in a world saturated by competition, that ...
The one thing we can count on as marketers is that nothing stays the same for long. Change is constant, and the advertising ...
Mindshare has announced the appointment of Faris Sibai to the newly-created role of chief growth officer MENA, reporting ...