"We felt this weekend was a great opportunity for them to see everything that Detroit has to offer, and we’ve built a lot of momentum."

NFL Draft in downtown Detroit concluded on Saturday, and city officials anticipate the economic impact to be significant.

City officials believe the reputational impact of the NFL Draft, which broke all-time attendance records, will benefit the city for years to come. Why it matters: Local government and business leaders who organized the draft said at a press conference Monday that they are confident the draft has reset the city's formerly negative reputation as it works to redefine itself.