The NCAA women’s basketball tournament final Sunday drew more viewers than the men’s final for the first time in history, fueled in part by Iowa standout Caitlin Clark’s rise to superstardom ...

Sunday’s NCAA women’s basketball championship between Iowa and South Carolina drew nearly 19 million average viewers, shattering records to become the most-watched women’s college basketball ...

In college basketball, a significant shift in popularity has emerged. Viewership for this year's NCAA basketball championship tournaments paints a clear picture of this evolving trend as the ...

The viewership for the men's college basketball national championship game went up, but it was nothing compared to the women's game; the women's national championship had the higher viewership for ...

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Stanford women’s basketball head coach Tara VanDerveer, the winningest coach in NCAA history, announced her retirement Tuesday after 38 seasons with the team. Related Articles College Sports ...

Nike is defending its design of uniforms for the women's track and field team representing the U.S. at the Paris 2024 Olympics, which have spurred criticism from some female athletes and revived ...

Steph Chambers/Getty Women’s college basketball ended with a bang this year! The NCAA championship game — a highly anticipated matchup between South Carolina and the Caitlin Clark-led Iowa ...

They're definitely going to get on the floor for loose balls,” James said of NCAA women’s basketball. “But there's men's teams that's doing that as well too at the end of the day.

The Final Four games drew 11.45 million and 14.18 million viewers. Sunday’s women’s championship game between South Carolina and Iowa brought in 18.87 million viewers on ABC and ESPN ...