The NCAA Men’s Basketball Championship delivered a bigger audience than last year, but it wasn’t enough to best the women’s title game. UConn defeated Purdue on Monday to an audience of 14 ...

The viewership for the men's college basketball national championship game went up, but it was nothing compared to the women's game; the women's national championship had the higher viewership for ...

but said women's influence would be felt in the issues raised at the July 15-18 event that will be broadcast across the nation from downtown Milwaukee. On that list: "Kitchen table issues" like ...

Women’s share of coveted executive roles dropped in 2023 for the first time in nearly two decades, according to a recently published report from researchers who see it as possibly an “alarming ...

Great news, fellow men. I have thoroughly enjoyed the women’s NCAA basketball tournament and it has not caused me to die! Remarkable, right? As we await Sunday’s championship game, I can ...

Viewership for this year's NCAA basketball championship tournaments paints a clear picture of this evolving trend as the audience for the women's final game surpassed the men's final for the first ...

A rematch of last season’s championship game, it was the most-watched game in women’s basketball history. If we look back through that history, the popularity of women’s basketball is ...