Throughout its nearly century-long history, Bridgestone has become one of the most recognizable names in the automotive ...

Selecting the appropriate golf ball is as vital as possessing the ideal driver. There’s an upside to being an average golfer, you get to constantly learn, and enjoy the sport. Thankfully, the ...

I cover golf, luxury technology ... who plays one of Bridgestone’s 2024 TOUR B Series balls with the proprietary Mindset visual technology that he created with his long-time performance and ...

Supersoft Has Been One Of The Most Popular Golf Balls For Years ... Of Fast Ball Speeds From High Launch And Low Spin, Soft Feel, And Excellent Greenside Control. The High Speed Soft Compression ...

Following years of development between Day, Goldsmith and Bridgestone — where he’s ... this process for a long time,” Goldsmith told GOLF.com. “This is what we work on when we work ...

Tiger Woods' return to official events is fast approaching, as he will start at the Genesis Invitational on Thursday, ...

Touted as one of the world's softest golf balls, the Callaway Chrome Soft features a hyperelastic core to get the perfect speed and spin on every shot. Lines on the outside of the ball help ...

Worse, rock-hard, ever-longer golf balls took a lot of the fun out of the game. The not-so-secret secret to making a golf ball go farther lies in reducing the friction—and thus the spin ...

Designed to maximize distance and accuracy, Zero Friction Spectra Golf Balls come in various vibrant colors for easy visibility. Their two-piece construction ensures durability and a soft feel ...

TaylorMade’s “Season Opener” golf balls feature the same 5-layer Tour-ball performance you depend on, but also a fun and unique all-over peach print to help you dial in your alignment.

The Skinny: TaylorMade designed a new, ultra-soft core for the SpeedSoft ... to make significant inroads in the golf ball category in 2024, and the balls that you will hear the most about are ...