Adidas reported that its latest Yeezy drop generated revenues of around €150m and an operating profit of around €50m in Q1 2024 The sportswear giant expects the sale of the remaining Yeezy ...

Ye and Adidas first signed a deal in 2013 that, due to rapper's massive popularity, helped the brand generate over $1.7 billion in profit through both the Yeezy sneakers that West designed and ...

And those forecasts are thanks to — of all things — its Yeezy collection. Adidas has dedicated a great deal of time to its Yeezy collection — in part because the collaboration, launched with ...

Whether you are vegan or just want to try something new in the shoe department, Adidas will soon have your ... and they’re shooting for 17 million pairs in 2021. The company started offering ...

Sean Wotherspoon's Earth-Friendly adidas ZX 8000 Collaboration Headlines This Week's Best Footwear Drops ...

Adidas raised its revenue and profit expectations after the controversial Yeezy brand contributed to a better-than-anticipated first quarter. The German shoe and sports apparel company said ...

The company has resumed sales of some of its Yeezy inventory and given parts of the proceeds to charity. Sales of Yeezys generated more than $159 million in revenue for the first quarter ...

The deal, which has now been terminated, involved the rapper making a huge demand for his shoe/clothing line's staff. Recent revelations in the controversy regarding sports shoe and apparel maker ...

(Reuters) — Adidas got orders worth more than 508 million euros (about $565 million) for 4 million pairs of unsold Yeezy shoes, better than the company's "most optimistic forecast," the ...

You have to really like slide rules to build your own, including the necessary artwork. Apparently [Dylan Thinnes] is a big fan, based on this project he began working on a few months back.

Adidas said quarterly operating profit reached 336 million euros, up from 60 million a year earlier, when it was hit by the break-up with Kanye West and the discontinuation of its Yeezy business.

In the Femina Power Brands 2021-22 edition we bring you brands that are consciously making an effort to be better and friendlier. World Wide Media and Karvy Insights conducted a survey across India ...