Adidas' Yeezy shoes have been consistently featured on their app this month. Surprisingly, pairs are still in stock, a departure from their typical instant sell-out status. On March 12, the Yeezy ...

Adidas reported that its latest Yeezy drop generated revenues of around €150m and an operating profit of around €50m in Q1 2024 The sportswear giant expects the sale of the remaining Yeezy ...

Ye and Adidas first signed a deal in 2013 that, due to rapper's massive popularity, helped the brand generate over $1.7 billion in profit through both the Yeezy sneakers that West designed and ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air ... But while Kanye sports over 22 million Twitter followers, Michael ...

Adidas’ Q1 performance and new outlook owe much to its Yeezy products, left over from a partnership that the brand dissolved in 2022 due to antisemitic remarks and other problematic behavior ...

The deal, which has now been terminated, involved the rapper making a huge demand for his shoe/clothing line's staff. Recent revelations in the controversy regarding sports shoe and apparel maker ...

Adidas raised its revenue and profit expectations after the controversial Yeezy brand contributed to a better-than-anticipated first quarter. The German shoe and sports apparel company said ...

Sean Wotherspoon's Earth-Friendly adidas ZX 8000 Collaboration Headlines This Week's Best Footwear Drops ...

(Reuters) — Adidas got orders worth more than 508 million euros (about $565 million) for 4 million pairs of unsold Yeezy shoes, better than the company's "most optimistic forecast," the ...

LONDON (AP) — Adidas said Wednesday that it’s donated or is planning to give away more than $150 million to groups fighting antisemitism and other forms of hate from the sales of Yeezy shoes ...

German sportswear brand Adidas has attributed its "better-than-expected" first quarter (Q1) results to the €150m ($159.6m) revenue from its latest Yeezy drop, leading to an upward revision in its full ...