The first core update of 2024 finished rolling out on April 19 - this was a pretty big one but it overlapped with other big changes leading to a 45% reduction in unhelpful content.
Google Search (as well as YouTube) continues to be the biggest driver of Alphabet's increase in overall revenue.
A step-by-step guide on how to analyze and respond to Google's core algorithm updates, from assessing the impact to planning for recovery.
Satisfaction with the AI overviews is also increasing and Google will continue to evolve those results this year, according to Sundar Pichai.
Perplexity's AI-powered search experience challenges Google's model by delivering conversational answers, citing sources and more.
Don't expect Meta search ads, but there could eventually be ads and paid content in Meta AI interactions, says CEO Mark Zuckerberg.
Instead, Google will automatically add eligible publishers and will eventually remove those publishers not eligible.
Google search advertising spend in the U.S. rose by 17% year-on-year in the first quarter of 2024. Click growth continued to slow, hitting 4% YoY (compared to 8% in Q4 2023). Cost-per-click continues ...
Advertisers can generate original campaign assets in just a few clicks while maintaining full control over what images are ...
For the third time, Google has postponed the anticipated deprecation of third-party cookies in its Chrome browser.
Meta AI will point users to web search results of Google or Microsoft Bing for queries that require the most up-to-date answers.
Google Senior VP Prabhakar Raghavan blames increasing competition, costs and regulation for a 'new operating reality'.