But that's basically what happened this week for Apple. The company announced new iPad Air and iPad Pro models on Tuesday. During the virtual event, the company showed an ad for the iPad Pro that was met with widespread criticism over its depiction of the destruction of various artistic tools in a steel press and their replacement by the iPad Pro.

Apple's latest reveal event gave the world a pair of new iPads and introduced the next-generation M4 silicon. We've got your complete rundown of everything these tablets offer, but in short: the company is skipping the M3 chip entirely for the new iPad Pro and upgrading to the M2 for the iPad Air,

Apple announced two new iPad models, the iPad Air (M2) and iPad Pro (M4), during a virtual keynote event, both of which will release on Wednesday, May 15. The brand new mobile devices — which both feature updated hardware,